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Pitch Guidelines for Capital Raising

Most tech startups need to raise money, but many founders are often least prepared for this task. While getting customers can be challenging, asking investors for money requires a further level of skill and presentation mastery that few naturally possess. Here are some investor pitching tips culled from my observations at the AlmaWorks Accelerator Demo Day, where I was a mentor to startup founders.

By | November 25, 2015|Coaching, Communications, Innovation, Marketing, Start-up, Technology|0 Comments

What Startups Need To Know To Grow

Scaling a business requires many skills and areas of expertise. Our recent LaunchTalks panel covered several key elements that startups need to take into consideration from a legal, financial, human resources administration and marketing perspective.

FinTech Gets Real – At MarketsMedia Trading Event

On Wednesday I attended Markets Media’s Summer Trading Network - a refreshing change from the usual institutional financial services and fintech startup conferences. There was real talk about the actual personal and business challenges of building and funding a successful fintech startup which are not often discussed. Here are some highlights.

Do you have a community?

Have you thought about your community lately? Do you even have one? If you're not sure, perhaps you should think about building one. By community, I'm not talking about your peeps or your tribe - I mean your users, the people your business is interacting with on a regular basis and ideally these should be your supporters. Here are some things to be thinking about in relation to your community.

By | May 21, 2015|Communications, Innovation, Marketing, Sales, Start-up, Technology|0 Comments

My learnings from SXSW

I've been attending SXSW, the interactive extravaganza in Austin, TX for the past few years and it never fails to engage and overwhelm. Here are some of my impressions and observations about what worked this year.

Why content matters – Some guidelines for doing it well

Content is at the core of any good marketing strategy - it is what distinguishes your brand from the competition. Are you doing something distinctive that differentiates you from everyone else. Formerly known as "thought leadership", content is now anything that tells a story (a meme, tweet, video, comment, etc...) or is something that people choose to read, watch or listen to vs. something that gets in their way (like a pop-up ad).

By | February 21, 2015|Branding, Communications, Innovation, Marketing, Start-up, Technology|0 Comments

Planting the flag – Tips for entering a new market

Here are some highlights from a dynamic sales and marketing panel that I spoke on for 20 UK fintech companies that are looking to enter or expand their presence in the US market at the UKTI Trade Mission.

Preparing for An Appy New Year

Let it be said, I love a good app! With the new year approaching, I've decided to get a jump on my resolutions so I actually gain some traction and really make them happen. No surprise, health and wellness are at the top of my list, right next to making my business a success. In the spirit of growth and learning, I thought I would share what I've been using and would appreciate any other suggestions that are also helpful.

By | December 4, 2014|Coaching, Marketing, Technology|0 Comments

Mastering The Business Owner Balancing Act

Business owners wear many hats - CEO, CFO, COO, CTO, CRO. Finance, operations, technology, revenues, you name it, we are responsible for it. I met recently with several entrepreneurs at our monthly Warrior Wednesday Business Owner Breakfast to discuss how to manage their work and life gracefully. Here is a recap of some of the valuable insights that were shared.

By | November 21, 2014|Branding, Leadership, Marketing, Sales, Start-up, Technology|0 Comments

FinTech Review – Leveraging APIs

Here's a recap of the recent FinTech Startups Meetup Panel - APIs Powering the Next Generation of FinTech. It was a very knowledgeable group at the cutting edge of API development with senior representatives from some of the leading companies in cloud-based financial data. The dynamic group covered quite a bit of ground on what it takes to build an ecosystem around your data or niche. These were my take-aways.

By | September 4, 2014|Financial Services, Innovation, Start-up, Technology|2 Comments